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Custom-crafted business plans

Because the best way to build something is to start with a plan.

One-on-one advising

You don’t have to go it alone.

Prepare for funding

Learn what it really takes to attract investors.

The Goods


A limited budget doesn’t have to mean a limited business plan. Distilling Your Dream is my step-by-step Business Plan Kit that shows you how to get it right using worksheets, templates and an e-book that explains it all — for any industry.

Custom Business Plans

My premium full-service offering. Together we’ll work one-on-one to distill your concept into a viable venture. You’ll walk away with a business plan and operating blueprint that attracts both investors and customers.

Advising Program

Imagine having a Wharton grad on speed dial. You get a seasoned advisor who will keep you on track with specific advice and step-by-step guidance. Save time. Save money. Get it right the first time. You’ll be happy you did.

Stay ConnectedSign up and I’ll share my most valuable startup tips
(plus advice I’m giving to my clients right now).
“True to her firm’s name, Diane distilled my ideas into a highly readable narrative. She was equally adept at helping me develop my financial projections. I’m really going to miss working with her.” Dan Szor

Cotswolds Distillery

“Diane had the experience to quickly recognize our core strengths. She consistently challenged us in an effort to prove our concept, focus our message and effectively communicate our story. As a result we were able to secure investors.” Rusty Sproat

Figo Pet Insurance

“Diane’s business plan secured us a $100,000 business loan within 48 hours. Our plan gave us credibility with our investors and enabled us to then secure $1 million. There is no question we couldn’t have done it without her.”

Terri Graham

Cuvée Wine Bar