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Hi, I’m Diane. I help startup entrepreneurs like you build your business, step by step, until you’re making the kind of money you want to make.
How do I do that? By helping make “the hard parts” easy for you and by making it simple to figure out what you should be focusing on NOW.
For more than 20 years I’ve been helping clients from around the globe, and I’d love to help you, too.
By joining my list you’ll get straight talk and practical tips, including:
- Advice I’m giving my clients right now.
- Lessons that keep you moving forward.
- Insights on the latest trends and practices.
Thanks for visiting Startup Distillery! Scroll a bit further to check out some recent posts.
Customer Personas – Part 1: What They Are, What They’re Not and Why They Matter
What are customer personas? Are they imaginary customers? What’s the big deal – why do I need them?Think you already know all about customer personas? You may want to think again. Most entrepreneurs believe that creating a persona is simply a matter of thinking...
How to Find Your Target Audience
When it comes to starting a business, knowing how to reach your target audience is crucial. But how do you find them?There are a lot of people telling me to blast ads all over Facebook and Instagram, but that doesn’t resonate with me. How do I find where my...
Advice I’m Giving Now: How to Start a Business and Keep Your Day Job
Today I'm launching a recurring series where I share real, actionable advice I'm giving to entrepreneurs just like you. Working with startups as long as a I have — in all types of industries and all shapes and sizes — I hear certain questions pop up again and...