You have a big vision. But data shows that it takes most startups an average of 10 years to become truly successful (and 90% won’t even make it that long).

Some people may be okay with spending a decade in the red while trying to figure things out on their own. But if you’ve had a healthy income and been waiting for forever to turn your dream into reality, the idea of waiting a decade to replace your income might drive you to the nearest pint — drink or ice cream…  your choice.

Having spent the last 20-plus years advising first-time founders across all industries, I’m here to tell you that there is a playbook — and you can create your own shorter timeline for success.

I’m here to get you on the fast track.

As a startup consultant, advisor, and coach, I work with first-time founders at what I call “Stage Zero” — the idea stage and just beyond.

They’ve spent years — sometimes decades — becoming experts in their field. Typically in their 30s, 40s, or 50s, they have a big, ambitious vision.

They know the stakes are high.

They’re not looking for motivational cheerleading or basic startup advice they can Google. They want someone who has seen enough startups to recognize the blind spots — and help them cut through the confusion and avoid costly mistakes.

Here’s what no one tells you: Building a business is a completely different skill set from being an expert in your field. There’s no earthly reason you’d already know how to do this.

If you’ve never started a business before and you want to get it right from the start — you’re exactly who this is for.

Stage Zero is what I call the idea stage and just beyond. The “I’ve got a vision, but don’t know what to do next” stage. Why? Because every smart move (or expensive mistake) starts right here — at Stage Zero.

The decisions you make here — about your business model, pricing, target market, financial projections — are everything. Get them wrong, and you end up with expensive mistakes that are hard to undo.

Most startup consultants, advisors, incubators, and accelerators skip right past this stage. They jump straight to tactics: build your MVP, grow your social media, pitch investors.

None of that matters if the foundation isn’t there. Without it, you’re building on quicksand.

But no one tells them they can get help at this stage. Everyone tells them to figure it out as they go: advisors, other founders — even investors. So they do.

And by the time they seek help, they’re not building. They’re rebuilding.

Why settle for someone who can only help you with one-third of your problem?

Here’s the gap most founders don’t know exists:

✦  Startup Consultants do the work. They create the deliverables, get their hands dirty.
✦  Startup Advisors guide strategy and decisions.
✦  Startup Coaches work on the founder. Mindset, confidence, the weight of going it alone.

Most experts pick one lane — which means you only get one piece of the puzzle. Maybe two if you’re lucky.

Here’s why it matters:

You hire a consultant — you still don’t understand your own numbers.
You hire an advisor — you still second-guess every decision.
You hire a coach — you still feel like you’re doing this alone.

Remove one layer and the whole thing falls apart.

I’m not three separate services. I’m one full-stack startup expert — all three layers running simultaneously.

👉  I create the deliverables with you, not for you.
👉  I help you see blind spots and pressure-test your assumptions before they get expensive.
👉  And I’m the person you call when you’re stuck in your own head.

Other experts only do part of this because they only can do part.

That’s what full stack means.

Most first-time founders don’t even know they need all three — much less that they can get them in one place.

90-Day Velocity Plans

My signature 1:1 consulting packages — with deliverables.

• Business Blueprint. A modern, distilled version of a traditional business plan. The operating manual for your startup — focused on your business model, market positioning, operations, and path to profitability.
• Financial Projections that tell you how much you need to launch and when you’ll hit profitability.

Learn more about Business Blueprints →
Learn more about Financial Projections →

Velocity+ Advising

My signature 1:1 consulting — without deliverables.

You can’t read the label when you’re inside the bottle.

Most founders don’t have that go-to person they can call for unbiased, candid, experienced, feedback — someone who gets in the weeds with them on the decisions that actually make or break their business.

That’s what Velocity+ is. I don’t give advice based on fads or because I got lucky founding one startup. With me, you’re getting tailored advice from someone who’s been in the game through booms and busts and everything in-between, helping entrepreneurs like you build profitable businesses that last.

The founder journey can be incredibly lonely. But it doesn’t have to be.

Book a Call

90-Minute Founder Intensives

A laser-focused session to solve your biggest roadblock, decision or knowledge gap.

One session to get you unstuck, whether it’s a roadblock, critical decision, or something you need to understand before you can take the next step.

Here’s what founders come to me with:

• I don’t know what to charge — or whether I’m priced for profit.
• What should I prioritize? I don’t know where to start.
• I keep pitching and striking out. What am I doing wrong?
• Should I take on a co-founder — or hire for the skills I need?
• What is the difference between a profit & loss and cash flow projections?

You come in stuck. You leave knowing exactly what to do next.

Learn more about Founder Intensives →

Included with Velocity Plans and Velocity+:

My Little Black Book. You get access to my vetted network of talented specialists whenever you need them.

SOS Access. If you hit a roadblock between sessions or need a gut-check before a big decision, you can send me a quick email or we can hop on a short call — as my schedule allows.